Flexcar Website
Visual Identity
Flexcar Websitentity
Contributions
Visual Designer
UI / UX Designer
Design Direction
Photographer
The Design team at Flexcar teamed up to re-design the website. This includes all the names to the right or below depending on how you're viewing this. We had Design summits, where we would meet up to brainstorm and ideate visual design ideas as well as the content and flow of the website. I specifically worked on the multiple different header images/animations until we landed on a price comparison visual that I pioneered. I sourced, edited, and or took images on the website including but not limited to; The image of Nascar driver Ryan Ellis, Flexcar How it Works video thumbnail, and the Flextra mile blog image. I also tweaked and edited some of the icons on the website. Plus, I helped to inspire the “dashboard glow” effect, which is present on thin green lines throughout the website synonymous with futuristic, neo-retro or neo-Tokyo aesthetics.
Ali Eddlem, Art Director;
Ryan Linder, Video editor / Motion designer;
David Ziegler, Creative Director;
Douglas Sullivan, Copywriter;
Emma Hseih, Senior Product Designer;
Mark Alexander, Product designer manager
FLEXCAR INSTA
VISUAL IDENTITY
Contributions
Graphic Designer
Visual Designer
Photographer
Design Direction
The focus of this project was to create a visual design system with assets and templates that can be edited and repurposed for social media. I worked with the Creative Director and Social Media Coordinator, who both gave me great starting points for our social media design system rebrand. I iterated off of their work and handed it back to the creative director. From there, I brought the templates to Canva from Illustrator with multiple templates being created for the social media coordinator and others to post without needing me the creative director, or the art director, help which in turn better leveraged our time for other projects. Below is my process work as well as other social media content.
David Ziegler, Creative Director;
Leah Magno, Social Media coordinator
Flexcar
Email Marketing
Flexcar
Email Marketing
Contributions
I assisted the life cycle marketing manager or email marketing manager, John Bushini with Senior Product Designer, Emma Hseih, to make emails. Email modules were created in Figma to be implemented in Braze for email marketing. I took images, sourced images, edited images, tweaked and created icons, I created modules including but not limited to value propositions and banners, not to mention checked for grammatical errors and tone in the writing. Above you can see some of my contributions.
Graphic Designer
Visual Designer
Design Direction
Photographer
ADA Compliancy
John Buschini, Email Manager
Emma Hseih, Senior Product Designer
The Starting Line
Blog Series
The Starting Line
Blog Series
Contributions
I worked with Douglas Sullivan, the copywriter from Flexcar & the creator of the Starting Line blog series to create a fun and futuristic-looking cover/header image template for the blog. This was made in Figma so that the image on the right and the logo stack to the top left can be switched out depending on what each episode is about with a desktop & mobile version.
Graphic Designer
The Starting Line Blog
Douglas Sullivan, Copywriter;
The Drive
Home
Podcast
Contributions
Graphic Designer
Audio Engineer
Production Assistant
Co Host / Co-Producer
The Drive Home Podcast is the new beacon and alternative take on cars, car tech & culture, as well as music & listener tales from the road. I worked with Douglas Sullivan, the copywriter from Flexcar& the founder & host of the pod & Ryan Linder, the Videographer/animator for Flexcar & co-host & producer, to bring The Drive Home podcast to life from branding to audio engineering and co-hosting/producing the podcast. It was an honor to be part of such an informative & alternative type of marketing content. With over 100 downloads on the latest episode & with no paid promotion & over 60% of listeners listening to the entire 40 minutes I can say we did great job.
Episode 2
Episode 3
Douglas Sullivan, Host, Producer;
Ryan Linder, Co host, Co-Producer;
David Ziegler, Co host
Ryan Ellis, Co host
Flexcar
Paid Ad.
Contributions
Graphic / Visual Designer
Animator
Photo Editor
Design Direction
One of the roles I took on at Flexcar was ownership of the paid social advertisement & to refine & elevate the designs. Both the creative & art director helped me iterate on these by giving me great starting points & detailed feedback. All of the paid social ads along with half or more of my work at Flexcar was created in Figma of which I had no experience upon joining Flexcar. I owe the art director for teaching me Figma, from designing to mockups and prototyping. Many of these Ads include OOH versions.
I suggested kinetic ads which I drafted & worked with the art director to execute these. The copywriter created and approved of tag lines & post copy.
Ali Eddlem, Art Director;
David Ziegler, Creative Director;
Douglas Sullivan, Copywriter;
ARTGLO / YARDSY
Contributions
Visual Designer
UI / UX Designer
Design Direction
Photographer / Editor
Videographer
I worked with ArtGlo, a solar sign startup, to redesign their website for their
v2 product launch, on both mobile and desktop. This included creating the design language
such as the typography, leading, kerning, website flow, pages, descriptions, photography, videography, as well as many of the sign designs themselves. We held Design summits, where we would meet up to brainstorm and ideate visual design ideas as well as the content and flow of the website. The website was designed on Figma and Shopify, and since launching, ArtGlo / Yardsy has seen over a 200% increase in engagement and over 150% in purchases. Below also includes some of the static social media ads done for them as well.
ASMA
2024
Contributions
Audio Engineer
Co Producer
I partnered with ASMA (Annual Summit of Medical Affairs) to tackle their first annual United States chapter at Le Méridien in Cambridge, MA. The summit was an all-day 8 a.m. to 5 pm event including multiple sessions, panelists, q&a’s, and workshops. We filmed the entirety of the event and captured the audio to be put into a large-format video edit, with two different camera angles. Had the main speakers equipped with a lav mic while everyone else was able to use wireless and wired microphones, all of which were going to an audio interface which was connected directly to the PA systems for clear and sound audio. Not to mention, we were tasked with taking live photos during the event and editing them in real time to send to their team in India to post on LinkedIn as the event was happening, as well as some select edits.
Lock City Drift 2026
Contributions
Photographer /Editor
Audio Engineer
Shoot Planning
Videographer
Lock City Drift is a grassroots drift organization that has been hosting the best drift events in New England for over 10 years. In the summer of 2026, they hosted a drift event and car show at Thompson Speedway in CT, with the help of Beast Coast and Import Evolution, big names in the Northeast car community over the last decade. I had the honor of shooting and editing for them, which was huge for me, as I’ve always been a car guy, and this was my 1st official and legal drift event I’ve attended.
MAKE_SHIFT FASHION SHOW
Contributions
Photographer
Editor
Videographer
Producer
Audio Engineer
I partnered with MakeShiftStudios, a rare 1-of-1 designer out of Boston, Massachusetts, to shoot and advertise their first official solo fashion show. We didn’t start the Fire, at Distillery Gallery in South Boston. From shooting headshots at the tryouts to setting up the show and shooting in such a fast-paced environment, Makeshift made shit happen!
RIT AFRO GALA
Contributions
Photographer
Editer
Producer
Audio Enginer
I partnered with RIT (Rochester Institute of Technology) to photograph their first Afrocentric Gala, put together by RIT’s Unity House & SGA. I set up the speakers and microphones for speeches and entertainment as well.
St. Agrippina
Festival
Contributions
Media Coordinator
Photographer
Talent Booker
Editor
In 2018, I had the opportunity to book musical acts for the Annual St. Agrippina Feastival and Feast in the historically Italian North End of Boston, MA. I did this on behalf of Bristol Recording Studios, where I was interning at the time! Not only did I have to organize and get in contact with every musician performing, but I also took pictures of their performances for the St. Agrippina website and Bristol Recording Studios.
Porch Fest
Orbiter
Contributions
Photographer
Videographer
Editor
Porchfests are events where neighborhoods set up porches and bands for afternoons of music! Audiences can stroll from block to block, taking in the local sounds. I had the opportunity to photograph and film the indie rock band Orbiter in Jamaica Plain, Boston, MA, to help them with marketing and advertising coverage throughout their journey
